Beauty Product Manager
3 days ago
We are one of the world's leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. Our presence spans over 100 countries, with 6,000 employees globally.
As innovators in the hair and nail industry, we empower our people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to our stakeholders.
Learn more about Wella Company at www.wellacompany.com
Job DescriptionWe are seeking a highly motivated and passionate individual for a Brand Manager role at Wella Company. This role will focus on developing strategies and executing plans to win with stylists & end consumers and drive distribution and consumption for the brand.
The Brand Manager will play a critical role in partnering with the Global brand and Salon Professional Teams to create a robust commercial plan for India. The person will be responsible for driving the business through increasing brand awareness, driving trial and breaking down barriers to disrupt the beauty market.
Key Responsibilities:
- Develop long-term strategic thinking for growing the brand in country by leveraging India-specific market insights, consumer/channel understanding, and locally relevant communication touchpoints.
- Identify consumer needs and work with global R&D and commercials teams to design the right proposition to win with local consumers.
- Lead end-to-end business delivery for the brand, including top-line, brand fundamentals, and complete budget management.
- Design and implement an integrated communication plan across all elements of the marketing mix - including digital media, e-commerce content, PR, influencer marketing, and social media.
- Own complete launch/initiative plans for the brand, including portfolio choices, pricing, commercials, volume planning, communication, and GTM choices.
- Work closely with sales and education functions to create commercial enablers for winning executions in market.
Estimated Salary: ₹80,000 - ₹1,20,000 per month, depending on qualifications and experience.
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