Business Development Executive

4 weeks ago

Hyderabad, Telangana, India DataSkate Full time

Join DataSkate, a leading provider of data integration solutions, and expand your career as a Business Development Executive for IT Sales. With our innovative approach to MuleSoft integration, you'll help businesses connect systems, applications, and data sources across regions like the Americas, EMEA, APAC, and SEA.

About DataSkate

DataSkate is a pioneering company in the field of data integration, headquartered in Hyderabad. Our team specializes in delivering tailored solutions that cater to clients' unique needs, ensuring seamless integration experiences.

About the Role

We are seeking an experienced Business Development Executive to drive B2B sales within the OEM and ISV reseller domain. As a key member of our team, you will be responsible for expanding business opportunities through personalized outreach, lead generation, and strategic engagement informed by intent data.

Key Responsibilities:

  • Account Hunting & Lead Generation:
    • IDentify and secure new business accounts across targeted regions using CRM and lead-generation platforms.
    • Conduct cold calling and personalized email outreach to connect with decision-makers, qualify prospects, and drive lead conversions.
  • ICP & Buyer Persona Development:
    • Develop ideal customer profiles (ICPs) and buyer personas, utilizing intent data and market research to refine target profiles and focus outreach.
    • Utilize intent search tools and analytics to better understand customer needs, buying signals, and market trends, ensuring alignment with lead generation and outreach efforts.
  • Cold Calling & Outreach:
    • Proactively reach out to prospective clients through targeted cold calling, aiming to introduce solutions, gauge interest, and initiate new business relationships.
    • Leverage cold calling scripts and techniques that resonate with CXO-level decision-makers, creating a positive impact on conversion rates.
  • Partnership Development:
    • Act as a Mulesoft partner advocate, promoting solutions within the ecosystem by highlighting product strengths and partnership benefits.
    • Coordinate with OEM and ISV reseller networks for co-selling opportunities and joint marketing initiatives to maximize exposure.
  • Sales and Pipeline Management:
    • Oversee the full sales pipeline, from lead generation to closure, with consistent follow-ups and effective tracking within CRM tools.
    • Partner with marketing to improve lead quality and enhance nurturing strategies based on pipeline insights and conversion data.
  • Event and Webinar Management:
    • Plan, set up, and execute webinars in collaboration with marketing, ensuring alignment with outreach and lead-generation goals.
    • Attend industry events and conferences to connect with potential clients, increase brand awareness, and generate leads.
  • Market Research & Strategy:
    • Conduct research on trends, customer needs, and competitor positioning within each region.
    • Utilize ICP, intent data, and CRM insights to continuously refine outreach strategies, ensuring alignment with sales and lead-generation goals.
  • Performance Tracking & Reporting:
    • Track key metrics for cold calling, outreach, and conversion, sharing insights and progress with senior management.
    • Regularly refine outreach methods based on CRM and intent search data to improve effectiveness.

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