Digital Marketing Specialist
3 weeks ago
We are seeking a highly skilled and experienced PPC Expert to drive traffic, engagement, and conversions for our brand.
Key Responsibilities:- PPC Strategy Development and Implementation: Design, develop, and manage PPC campaigns across multiple platforms.
- Campaign Analysis and Optimization: Monitor and analyze PPC campaign performance to ensure optimal results.
- Budget Management: Manage the budget for PPC campaigns to ensure efficient spending and maximize ROI.
- Landing Page and Ad Copy Creation: Work with the creative team to develop effective ad copies and landing pages for campaigns.
- Competitive Analysis: Conduct regular competitive analysis to stay ahead of trends and tactics in the industry.
- Master's degree in marketing, advertising, business, or a related field.
- 8+ years of experience in PPC campaign management.
- Google Ads certification is highly preferred.
- Strong analytical skills with experience in Google Analytics and other analytical tools.
Finvasia is a multi-disciplinary, multinational organisation that owns and operates over a dozen brands across financial services, technology, real estate, and healthcare verticals.
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