Digital Marketing Specialist

3 weeks ago


Chandigarh, Chandigarh, India FINVASIA Full time
Job Overview

We are seeking a highly skilled and experienced PPC Expert to drive traffic, engagement, and conversions for our brand.

Key Responsibilities:
  • PPC Strategy Development and Implementation: Design, develop, and manage PPC campaigns across multiple platforms.
  • Campaign Analysis and Optimization: Monitor and analyze PPC campaign performance to ensure optimal results.
  • Budget Management: Manage the budget for PPC campaigns to ensure efficient spending and maximize ROI.
  • Landing Page and Ad Copy Creation: Work with the creative team to develop effective ad copies and landing pages for campaigns.
  • Competitive Analysis: Conduct regular competitive analysis to stay ahead of trends and tactics in the industry.
Requirements:
  • Master's degree in marketing, advertising, business, or a related field.
  • 8+ years of experience in PPC campaign management.
  • Google Ads certification is highly preferred.
  • Strong analytical skills with experience in Google Analytics and other analytical tools.

Finvasia is a multi-disciplinary, multinational organisation that owns and operates over a dozen brands across financial services, technology, real estate, and healthcare verticals.



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