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  • Senior Beauty Industry PR and Partnerships Manager

    4 days ago

    Noida, Uttar Pradesh, India Kama Ayurveda Pvt. Ltd. Full time

    About Kama Ayurveda Pvt. Ltd.Kama Ayurveda Pvt. Ltd. is a leading company in the beauty industry, seeking a highly skilled PR and Partnerships Manager to lead our public relations and influencer marketing efforts.

Public Relations and Influencer Marketing Manager

1 month ago

Noida, Uttar Pradesh, India Kama Ayurveda Pvt. Ltd. Full time
Job Title: Public Relations Manager

We are seeking a highly skilled and strategic Public Relations Manager to lead our public relations, influencer partnerships, and brand collaborations in the beauty industry.

Key Responsibilities:
  • Public Relations: Develop and execute PR strategies to increase brand visibility and drive engagement.
  • Cultivate relationships with beauty editors, journalists, and industry influencers to secure positive press coverage and brand mentions.
  • Write and distribute press releases, media kits, and other PR materials.
  • Organize and manage press events, product launches, and other PR-related activities.
  • Monitor and report on media coverage, providing insights and recommendations for future PR efforts.
Influencer Marketing:
  • Identify and Recruit Influencers: Identify, recruit, and manage relationships with beauty influencers, content creators, and brand ambassadors.
  • Develop and Execute Influencer Marketing Campaigns: Develop and execute influencer marketing campaigns that align with the brand's goals and values.
  • Collaborate with Influencers: Collaborate with influencers on content creation, ensuring that it resonates with our target audience and enhances brand storytelling.
  • Track and Analyze Performance: Track and analyze the performance of influencer campaigns, optimizing for engagement, reach, and ROI.
Collaborations and Events:
  • Identify and Pursue Strategic Partnerships: Identify and pursue strategic brand partnerships and collaborations that align with our brand ethos and growth objectives.
  • Negotiate Collaboration Agreements: Negotiate collaboration agreements and oversee the execution of joint campaigns and projects.
  • Manage Relationships: Manage relationships with key external partners to ensure mutually beneficial outcomes.

Qualifications:

  • Bachelor's degree in Public Relations, Marketing, Communications, or a related field.
  • 5+ years of experience in PR, influencer marketing, or brand collaborations within the beauty, fashion, or lifestyle industry.
  • Strong network of media contacts, influencers, and brand partners in the beauty industry.
  • Proven track record of executing successful PR campaigns, influencer partnerships, and collaborations.

What We Offer:

  • A dynamic and fast-paced work environment.
  • Opportunities for professional growth and development.
  • A competitive salary and benefits package.

How to Apply:

Please submit your resume and a cover letter outlining your experience and qualifications for this role.