Brand Ambassador
2 weeks ago
Ultraviolette Automotive is on the hunt for marketers who can be part of building a brand that will be the future of performance motorcycling.
About the RoleThe candidate would be responsible for nurturing and building 'Ultraviolette' as a premium, aspirational brand across categories – deriving equity from its genesis in the sport motorcycling segments. The candidate would be responsible for daily customer-facing content representing Ultraviolette across social media channels – Instagram, YouTube.
In addition, the candidate would maintain Ultraviolette's Tone of Voice across the social sphere – engaging with similar spaces to ensure that we continue to be the most loved performance electric motorcycle brand in the World.
Key Responsibilities- Own all communication prerogatives for the brand across social media.
- Propose and execute a framework for social media – initiate the calendar, posting, handle comments & monitor ORM.
- Liaise with multiple internal & external stakeholders to ensure excellence in execution.
- Solicit, negotiate & execute alliances with brands/institutions in the same space as Ultraviolette.
- Create a content engine emanating from the activation calendar that aids the cause of building Ultraviolette's equity as India's #1 homegrown performance motorcycle brand.
- Communication Graduates – BBA/Mass Comm./ English would be preferred.
- Relevant Social Media experience in a customer-facing, high involvement category for at least a year.
- Strong communicator with clarity of thought & bias-to-action.
- Must have exceptional verbal/written skills.
- Must be up-to-date with new social media practices & proactive in building relationships with Creators.
- Trendspotting and quick TATs to execute are a must-have. Interest in motorcycles is a bonus.
Full Time Graduates – Business, English, Journalism, Mass Comm from a Grade A/B undergraduate college.
Estimated Salary: ₹35 Lakhs - ₹45 Lakhs per annum (dependent on location and experience)-
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