Marketing and Consumer Insights Professional

3 weeks ago

Gurgaon, Haryana, India Trusted Media Brands Full time
About Us:

Trusted Media Brands is a leading community-driven entertainment company with a portfolio of iconic brands including FailArmy, Family Handyman, and Reader's Digest. Our mission is to inspire and entertain our audience of over 200 million consumers worldwide.

Location:

This role will be a hybrid in-office / remote position, with the expectation of at least two (2) days per week in our office.

About the Role:

We are seeking a Marketing Manager to join our Consumer Marketing Team. This individual will be responsible for setting up, executing, and analyzing email and site campaigns, as well as creating and delivering high-quality promotional assets in support of our owned and earned marketing efforts.

About You:

The ideal candidate will have a strong analytical mindset, excellent problem-solving skills, and the ability to juggle multiple projects at once. They will also possess strong presentation and communication skills and be comfortable presenting to senior leadership and building relationships.

Your Day-to-Day:
  1. Work with the manager to set up digital campaigns and email plans, execute, and provide campaign reporting, managing the campaign timeline and creative tickets via JIRA
  2. Perform independent campaign analysis and performance tracking, creating hypotheses and optimization opportunities for future campaigns, looking into trends and identifying potential discrepancies and errors
  3. Proactively identify and evaluate new campaign opportunities and convert them into short-term or long-term projects
  4. Prepare campaign/monthly reporting and re-forecasting of campaign results as needed
  5. Collaborate actively with the broader marketing, creative, and data teams to ensure successful execution of day-to-day activities and campaigns
  6. Submit creative tickets via JIRA and work with editors to deliver high-quality promotional assets in support of all owned and earned marketing
  7. Participate in departmental or cross-team meetings to communicate results and issues
  8. Execute reporting using advanced media valuation analysis and calculations in Microsoft Excel, using functions such as pivot tables, vlookups, IF formulas, and data filters
You Have:
  1. BA (Marketing or Business Administration) required
  2. 3-4+ years' experience in Consumer Marketing as an analyst or marketer, prior media and/or subscription experience is preferred but not required
  3. Experience with campaign performance analytics such as variance to plan analysis, Indices/test result analysis, and Profit/LTV analysis
  4. Problem-solving skills, with an exceptional ability to digest new information, master new techniques, and translate knowledge to others in a fast-paced environment
  5. An ability to prioritize and organize issues/projects for self, internal team, and external partners
  6. An attention to detail and keen eye for creative, both video and still
  7. Excellent written and verbal communication skills, as well as presentation skills
  8. Experience in Google Analytics, Looker, and any BI tool a plus
  9. Expert knowledge of Microsoft suite of products, specifically Excel and PowerPoint
About This Team:

Our Owned & Earned Marketing team is responsible for all marketing efforts—both internally and with partners—supporting our streaming TV channels, social media pages, and content, newsletters, sites, affiliate, and DTC business. Bring your marketing experience, ideas, and energy to Trusted Media Brands to help us reach our revenue and cross-functional goals.

Our Benefits:

We value our people and offer a collaborative and engaging culture. As a Trusted Media Brands employee, you will enjoy work/life balance, generous time off, and comprehensive benefits and programs. Learn more about what life is like working at Trusted Media Brands at .

India Specific Benefits
  1. Comprehensive Time Off policies
  2. Maternity and Paternity Time off
  3. Health Insurance & Wellness Benefits including access to OPD consultations*, Gym/Yoga studios, Teleconsultation/Telemedicine*
  4. Access to Mental Health Reimbursement
  5. Annual Sport reimbursement and Home office reimbursement
  6. Office with in-house kitchenette
This Role is Offered by TMB through Jukin Media India Private Limited.

  • Consumer Insights Professional

    2 weeks ago

    Gurgaon, Haryana, India Haleon Full time

    About the Role:We're seeking a highly skilled Consumer Insights Professional to join our team at Haleon. As a key member of our Consumer Insights team, you will play a critical role in driving business growth through data-driven insights.Key Responsibilities:Lead or assist in the planning, coordination, and implementation of research activities for...

  • Consumer Insights Specialist

    1 month ago

    Gurgaon, Haryana, India Haleon Full time

    Job Purpose:You will partner with key marketing stakeholders to drive strategic, innovation, communication, and activation activities. You will support your line manager in driving Transformational Actions with Business Partners, rooted in Consumer and Market Insights. You will be responsible and accountable for all research work for your brands, working...

  • Consumer Insights Specialist

    2 weeks ago

    Gurgaon, Haryana, India Haleon Full time

    Job Overview:We are seeking a highly skilled Consumer Insights Specialist to join our team at Haleon. This role will be responsible for partnering with key marketing stakeholders to drive strategic, innovation, and communication activities.Key Responsibilities:Develop and implement research plans to drive business growth and inform marketing...

  • Marketing Insights Director

    2 weeks ago

    Gurgaon, Haryana, India Coca Cola Full time

    About the RoleWe are seeking a highly skilled Marketing Insights Director to join our team at Coca Cola. As a key member of our Human Insights function, you will play a critical role in supporting our organization’s strategy and business planning.Key ResponsibilitiesDevelop and lead consumer insights research to inform business decisions across all parts...

  • Strategic Consumer Insights Manager

    2 days ago

    Gurgaon, Haryana, India NielsenIQ Full time

    About NielsenIQNielsenIQ is the world's leading consumer intelligence company, delivering unparalleled insights into consumer buying behavior and revealing new pathways to growth. As a strategic consumer insights manager, you will play a crucial role in shaping our clients' businesses by providing actionable recommendations and driving growth.Our MissionWe...

  • Business Insights Analyst

    1 week ago

    Gurgaon, Haryana, India Evalueserve Full time

    About This RoleWe're seeking a skilled Business Insights Analyst - Consumer Goods to elevate our clients' business outcomes through innovative data insights.About UsEvalueserve is a global leader in delivering cutting-edge solutions to diverse clients, including Fortune 500 companies. With a presence in over 45 countries, we leverage state-of-the-art...

  • Market Intelligence Analyst

    2 weeks ago

    Gurgaon, Haryana, India Evalueserve Full time

    About EvalueserveWe are a global leader in delivering innovative and sustainable solutions to a diverse range of clients, including top Fortune 500 companies. Our team of over 4,500 talented professionals operates in 45 countries, offering a dynamic, growth-oriented, and open culture that prioritizes a flexible work-life balance, diverse and inclusive teams,...

  • Marketing Professional

    1 month ago

    Gurgaon, Haryana, India Cloud Certitude Full time

    Marketing TraineeCloud Certitude is a leading IT company dedicated to providing innovative technology solutions and services to businesses across various industries. With a strong focus on delivering exceptional value to our clients, we combine technical expertise, strategic thinking, and a customer-centric approach to drive digital transformation and enable...

  • Market Expert

    2 weeks ago

    Gurgaon, Haryana, India NielsenIQ Full time

    About the RoleWe are seeking a skilled Market Expert to join our team at NielsenIQ. As a Market Expert, you will be responsible for becoming a market expert in one or more categories/industry segments, developing fact-based answers to complex key business questions, and delivering insightful presentations and actionable recommendations to our clients.Key...

  • Market Insights Specialist

    1 week ago

    Gurgaon, Haryana, India Maruti Suzuki India Limited Full time

    Job Description:As a Market Insights Specialist at Maruti Suzuki India Limited, you will be responsible for preparing product concepts aligned with the company's plan and competition approach. This involves analyzing competition strategy, planning content for MC/FMC, and monitoring regulatory roadmaps to develop countermeasures. You will also track other...

  • Market Insights Specialist

    2 weeks ago

    Gurgaon, Haryana, India Maruti Suzuki India Limited Full time

    Job Title: Model PlanningJob Description: Market Insights SpecialisWe are seeking a skilled Market Insights Specialist to join our team at Maruti Suzuki India Limited. In this role, you will be responsible for preparing product concepts in line with MSIL Plan & Competition Approach, analyzing competition strategy, and monitoring regulatory roadmaps.Key...

  • Senior Market Analyst

    3 weeks ago

    Gurgaon, Haryana, India Evalueserve Full time

    About the RoleWe are seeking a highly skilled Senior Market Analyst to join our team at Evalueserve. As a key member of our Consumer Products practice, you will be responsible for analyzing market trends, competitive landscapes, and consumer behavior to identify key insights and opportunities for our clients.Key ResponsibilitiesAnalyze market research,...

  • Senior Market Researcher

    17 hours ago

    Gurgaon, Haryana, India Evalueserve Full time

    Job SummaryWe are seeking a Senior Market Researcher to join our team in the Consumer Goods sector. As a key member of our research team, you will be responsible for analyzing market trends, competitive landscapes, and consumer behavior to identify key insights and opportunities for our clients.

  • Marketing Professional

    3 weeks ago

    Gurgaon, Haryana, India Cloud Certitude Full time

    Job Title: Marketing TraineeAbout Us: Cloud Certitude is a leading IT company dedicated to providing innovative technology solutions and services to businesses across various industries.Job Summary: We are seeking a Marketing Trainee to join our esteemed company. The ideal candidate will have excellent communication skills, market analysis, and lead...

  • Marketing Professional

    2 weeks ago

    Gurgaon, Haryana, India Rock-it Superfoods Pvt. Ltd. Full time

    Marketing InternAbout the RoleConduct market research to identify trends, competitors, and target audiences. Analyze consumer behavior and preferences to inform marketing strategies.Assist in creating and managing content for various social media platforms, engaging with followers, and monitoring trends.Develop engaging and creative content for digital...

  • Data Insights Analyst

    2 weeks ago

    Gurgaon, Haryana, India American Express Full time

    At American Express, we're committed to driving business growth through data-driven insights. As a key member of our US Consumer Marketing Analytics & Investment Services team, you'll play a critical role in developing and implementing strategies to drive acquisition and customer engagement. Apply advanced analytics to drive acquisition and customer...

  • Data Insights Professional

    2 weeks ago

    Gurgaon, Haryana, India WNS Global Services Full time

    Job SummaryWe are seeking a highly skilled Data Insights Professional to join our team at WNS Global Services. The ideal candidate will have a strong background in data analysis and interpretation, with expertise in tools such as Python, SQL, and ETL.Key ResponsibilitiesDevelop and maintain complex data models and dashboards to support business...

  • Data Insights Analyst Lead

    4 days ago

    Gurgaon, Haryana, India NielsenIQ Full time

    About NielsenIQWe are the world's leading consumer intelligence company, delivering unparalleled insights into consumer buying behavior and driving growth for our clients. With a holistic retail read and comprehensive consumer data, we help businesses make informed decisions and stay ahead of the competition.Our commitment to diversity, equity, and inclusion...

  • Marketing Manager, Consumer Marketing

    4 weeks ago

    Gurgaon, Haryana, India Trusted Media Brands Full time

    About Us:TMB (Trusted Media Brands) is a leading entertainment company that empowers its fans to create and share content. Our portfolio of brands, including FailArmy, Family Handyman, and Reader's Digest, engages over 200 million consumers worldwide. We're looking for a Marketing Manager to join our Consumer Marketing Team.Location:This role will be a...

  • Sales and Marketing Professional

    3 weeks ago

    Gurgaon, Haryana, India Instalimb, Inc. Full time

    Job SummaryInstalimb, Inc. is seeking a highly motivated and results-driven Sales and Marketing Professional to join our team. As an Inside Sales Executive, you will be responsible for engaging in business-to-consumer (B2C) direct-to-consumer (D2C) sales activities of artificial legs.This role requires a professional who is not hesitant to take extended...