Digital Marketing Director

2 weeks ago


Noida, Uttar Pradesh, India Clixlogix technologies Full time
Job Description

Clixlogix technologies is seeking a seasoned Digital Marketing Lead to spearhead its digital marketing initiatives across multiple channels. This role is responsible for developing and executing a comprehensive digital marketing strategy that aligns with business objectives, drives brand awareness, and fuels customer acquisition and engagement.

Digital Marketing Strategy

This individual will develop, implement, and optimize a full-spectrum digital marketing strategy across various digital channels, including SEO, SEM, email marketing, social media, and analytics.

Key Responsibilities

  • Develop and execute a comprehensive digital marketing strategy that aligns with business objectives.
  • Manage paid search, display, and social media advertising campaigns to maximize ROI and reach target audiences effectively.
  • Guide content marketing strategy to produce relevant, engaging content that supports customer journey stages and brand storytelling.
  • Lead social media strategy to drive brand engagement, foster community, and generate leads.
  • Analyze digital marketing performance metrics and KPIs to gauge success and refine strategies.
  • Provide actionable insights to stakeholders through regular reporting on campaign performance, conversion rates, and other key metrics.
  • Lead a team of digital marketing professionals, including content creators, social media managers, and data analysts.

Requirements

Qualifications include a Bachelor's degree in Marketing, Business, or a related field, and 5+ years of experience in digital marketing with a proven track record of success in multi-channel campaigns. Additionally, the ideal candidate should have strong leadership, communication, and project management skills, as well as the ability to adapt to a fast-paced environment and stay updated on digital marketing trends.



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