Digital Banking Product Growth Specialist
19 hours ago
Job Summary
We are seeking an experienced Digital Banking Product Growth Specialist to join our team at Ujjivan Small Finance Bank. As a key member of our digital banking division, you will be responsible for driving retail digital adoption and usage across all customers and branches.
About the Role
In this role, you will design and execute cross-sell/up-sell campaigns for all products to existing bank customers, increase balances in savings and current accounts, and oversee onboarding processes for customers on digital channels and products. You will also generate digital deposits, increase usage of services available on digital platforms, and drive business for self-service products available on digital channels.
Your Key Responsibilities
- Design and implement 360-degree customer engagement strategies
- Train business teams and manage escalations from business teams and customers
- Create and execute campaigns to increase balances in savings and current accounts
- Oversee onboarding processes for customers on digital channels and products
- Generate digital deposits and increase usage of services available on digital platforms
- Drive business for self-service products available on digital channels
Requirements
To be successful in this role, you will need:
- 2-5 years of experience in program management, digital marketing, or product management
- A graduate or postgraduate degree in a relevant field
- Certifications in Google Analytics, data analytics, customer engagement platforms, product marketing, and digital banking from the Indian Institute of Banking and Finance (IIBF)
- Advanced presentation and Excel skills
- Knowledge of banking products and services
- Qualitative and quantitative research and analytics skills
What We Offer
We offer a competitive salary of ₹15,00,000 - ₹25,00,000 per annum, depending on your experience and qualifications. In addition, we provide a range of benefits, including health insurance, retirement plans, and opportunities for professional growth and development.
About Us
Ujjivan Small Finance Bank is a leading small finance bank in India, committed to providing innovative financial solutions to individuals and businesses. We are a dynamic and fast-growing organization, with a strong focus on customer satisfaction and community development.
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