Senior Digital Media Buying Strategist
1 week ago
About GroupM
GroupM is the world's largest media investment company and a part of WPP, responsible for one in every three ads globally.
We're currently seeking a Manager-Social to join our team at GroupM Nexus Hub India.
This role offers the opportunity to leverage the scale of our agency and work with both internal teams and external parties to ensure campaign delivery objectives are met.
The successful candidate will become an integral part of our growing team, contributing to delivering international solutions, particularly in APAC & EMEA, with some global influence.
We foster a culture of diversity and inclusion, which is why fostering this environment is important to us.
Job Description:
This role reports directly to the Senior Manager - Social and involves managing paid social campaigns across various platforms, including Facebook, Twitter, LinkedIn, and Snapchat.
You will be responsible for driving transformation of the agency's digital media buying from manual insertion orders to data-driven and technology-based buying, generating higher ROI for clients and increasing revenue/margin.
You will also work closely with cross-functional teams to drive efficiency and automation at scale.
Key Responsibilities:
- Manage paid social campaigns across multiple platforms.
- Develop and execute strategies for transforming the agency's digital media buying process.
- Work collaboratively with cross-functional teams to drive efficiency and automation.
- Serve as the go-to person for client operations and support the team in gathering and analyzing information.
- Understand team requirements, create solutions, and achieve goals.
Requirements:
- A minimum of 4-6 years of experience in running paid social campaigns.
- In-depth knowledge of social platforms, including Facebook, Twitter, LinkedIn, and Snapchat.
- Ability to multitask and handle multiple clients simultaneously.
- Excellent communication and interpersonal skills.
- Proficiency in MS Office and social media management tools like SocialFlow and Sprinklr.
Location: GroupM Nexus Hub India
Salary: ₹30 LPA (estimated)
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