Brand Strategy and Marketing Manager

20 hours ago


Delhi, Delhi, India Livspace Full time
About Livspace

Livspace is a leading omnichannel home interiors and renovation platform in Asia, boasting a strong presence across multiple locations. Founded by Anuj Srivastava and Ramakant Sharma, former Google and Myntra executives respectively, the company has garnered significant attention with its innovative approach to home renovation.

With over 50,000 satisfied customers and 2,000 interior designers on board, Livspace has established itself as a reliable partner for homeowners seeking a seamless renovation experience. The company's impressive growth trajectory, including delivery of over 125,000 rooms and sales of 7.5 million SKUs through its platform, is a testament to its success.

Job Description

We are seeking an experienced Brand Strategy and Marketing Manager to join our team. As a key member of our marketing department, you will be responsible for developing and executing brand strategies aligned with business goals.

Your primary objectives will include:

  • Oversight of brand positioning and messaging across all channels
  • Analysis of market trends and consumer insights to identify growth opportunities
  • Collaboration with cross-functional teams to ensure cohesive branding
  • Monitoring brand performance and adapting strategies as needed

You will also be responsible for managing the brand budget, overseeing advertising campaigns, and planning product launches.

Requirements

To succeed in this role, you will need:

  • A Bachelor's degree in Marketing or a related field (Master's preferred)
  • Experience in managing end-to-end brand campaigns and working with agencies
  • Strong analytical skills and experience with market research and data analysis
  • Proven ability to develop and implement brand strategies
  • Negotiation and relationship management skills

We offer a competitive salary range of $120,000 - $180,000 per annum, commensurate with your experience and qualifications.



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