Digital Marketing Strategy Lead
9 hours ago
About Us
#ARM Worldwide, a leading digital advertising and marketing communications enterprise based in Gurugram since 2013, specializes in innovative digital strategies across earned, paid, and owned media. Our team of strategy experts and creative professionals excel at setting KPIs, goals, and executing campaigns to transform businesses.
Role Overview
This is a full-time on-site role for a Digital Marketing Strategy Lead at #ARM Worldwide in Gurugram. The successful candidate will be responsible for developing and implementing digital strategies across various media channels to drive performance and achieve business objectives. Tasks include setting KPIs, analyzing campaign performance, optimizing digital campaigns, and staying updated on industry trends.
Responsibilities
- Develop and implement digital strategies across multiple media channels.
- Analyze campaign performance and optimize digital campaigns for high performance and ROI.
- Stay up-to-date with the latest industry trends and best practices.
- Lead a team and handle clients effectively.
- Develop and execute innovative campaigns to drive business growth.
- Work closely with the team to set KPIs and goals.
- Maintain data analysis and reporting skills.
- Collaborate with the team to develop digital strategies.
Requirements
- Digital Marketing, Performance Marketing, and Media Planning expertise.
- Minimum 7 years of experience with Google Ads, Meta Ads, and LinkedIn Ads.
- Excellent communication and team management skills.
- Bachelor's degree in Marketing, Advertising, or related field.
- Certifications in Google Ads, Facebook Blueprint, or other relevant platforms are a plus.
Compensation
The estimated annual salary for this role is ₹1,500,000 - ₹2,000,000 (INR), commensurate with experience and qualifications. We offer a competitive benefits package and opportunities for career growth and development.
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