Ambitious Marketing Professional Wanted for Diverse Campaigns
1 week ago
About Protein World
We're a leading health and wellness brand with a bold approach, creating products and services that improve lives.
Our focus is on understanding and empowering the middle class, particularly middle-class Indians, with tailored products. We're now looking for a versatile Marketing Manager to drive our campaigns.
The Role
This is a high-energy role, requiring someone who can adapt to diverse products—health, recruitment, telecoms—and strategically target the right audience using effective mediums.
The ideal candidate will have a deep understanding of core marketing principles and be able to apply them across different industries and products. They should also be customer-centric, with experience working with middle-class demographics, particularly middle-class Indians.
Your Key Responsibilities
• Develop and execute strategic marketing campaigns for diverse products, tailored to Indian, UK, and USA middle-class markets.
• Understand and implement core marketing principles to target specific customer groups effectively.
• Identify the best marketing mediums (social media, TV, print, digital, etc.) to maximize campaign reach and effectiveness.
• Conduct market research to deeply understand customer behavior, preferences, and pain points.
• Use insights to craft compelling marketing messages and strategies that resonate with target audiences.
What You'll Need
A degree in marketing or a related field is essential, along with 4+ years of experience in marketing and a proven track record of successful campaigns. You'll need to be adaptable, creative, and versatile, with strong organizational and time-management skills.
Why Choose Us?
We offer a collaborative environment that values creativity, integrity, and positivity. Our team is high-energy, supportive, and passionate about creating impactful campaigns that improve lives. As a member of our team, you'll have opportunities for growth and development, with access to cutting-edge marketing tools and expertise.
Estimated Salary: $85,000 - $110,000 per year
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