Digital Marketing Strategist

1 week ago

Mumbai, Maharashtra, India Raise Financial Services Full time
Role Summary:

Raise Financial Services is revolutionizing the financial industry by building technology-led consumer products & infrastructure services to serve Indians with Financial Services across financing, insurance, investing, payments and wealth.

We are seeking an experienced Associate Manager - Social Media Marketing who will manage our presence across various social media platforms, including Instagram, Twitter, , and others. This role involves ideation, strategizing, engaging with the audience, and collaborating closely with partners.

The ideal candidate will have a strong background in trading and investment, as well as excellent copywriting skills to create engaging content for our audience. They will also be responsible for monitoring social media comments and messages to foster a positive and engaging community through active interaction and feedback.

Key Responsibilities:

  • Develop and execute comprehensive social media strategies to enhance our brand presence and engagement across all platforms.
  • Manage daily operations of our social media accounts, including Instagram, Twitter, , and others.
  • Ideate and create compelling content, including features and product videos, in collaboration with the content and product teams.
  • Monitor social media comments and messages to foster a positive and engaging community through active interaction and feedback.
  • Leverage your knowledge in trading and investment to create relevant and informative content. Stay updated with market trends, news, and insights.
  • Collaborate with partners and influencers to expand our reach and enhance content quality.
  • Utilize social media analytics tools to track and analyze performance metrics.
  • Optimize video titles, descriptions, tags, and thumbnails for maximum reach and engagement.

Requirements:

  • Proven experience in managing and growing successful YouTube channels, ideally within stock broking or fintech companies.
  • Strong knowledge and hands-on experience in trading and investment.
  • Excellent copywriting skills with the ability to create engaging content.
  • Familiarity with social media analytics tools and performance tracking.
  • Strong communication and collaboration skills.
  • Creative mindset with the ability to ideate and innovate.
  • Ability to work independently and manage multiple tasks in a fast-paced environment.
  • Bachelor's degree in Marketing, Finance, Communications, or a related field is preferred.

This is a challenging opportunity for a highly motivated and talented individual who wants to make a significant impact in the financial industry. If you are passionate about digital marketing and have a strong desire to succeed, we encourage you to apply.

We offer a competitive salary range of ₹25,00,000 - ₹40,00,000 per annum, depending on experience, to those who join our team. At Raise Financial Services, we believe in fostering growth, collaboration, and fulfillment among our employees. Our culture values diversity, inclusion, and respect, making us an equal opportunity employer. We are excited to meet the right candidate who shares our vision and enthusiasm for innovation and excellence.

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