Content Strategy Lead

1 day ago


Bengaluru, Karnataka, India Atoa Full time
About Atoa

Atoa is revolutionizing the payment landscape for small businesses in the UK, offering a cost-effective open-banking solution that reduces transaction costs by 70%.

Job Overview

We're seeking an experienced Content Strategy Lead to join our Bangalore team and shape our brand's voice across diverse platforms. As a key member of our content marketing team, you'll develop strategic content calendars, craft compelling stories, and drive growth through engaging content.

About You
  • You have proven experience as a content creator or marketer, preferably in product-based companies within fintech, eCommerce, SaaS, or financial services industries.
  • You're a skilled storyteller who can turn complex concepts into clear, concise content resonating with our target audience.
  • You possess strong editing and proofreading skills, with a background in writing SEO-friendly content.
  • You're proactive in planning content calendars based on customer interests and search preferences, collaborating with designers to create visual content.
  • You're comfortable using scheduling tools like Hootsuite to manage content across social media platforms and blogs.
Key Responsibilities
  • Developing a content calendar that reflects our target customers' interests and keywords, ensuring SEO-friendly and engaging articles.
  • Writing, editing, and publishing content for our blog and social media, integrating relevant visuals.
  • Taking ownership of content across various formats, including user guides, websites, and ebooks.
  • Acting as a content expert, leading efforts in content marketing initiatives that support our mission and brand voice.
What We Offer
  • A competitive salary of £45,000 - £55,000 per annum, depending on experience.
  • The opportunity to work with a cutting-edge payment solution, shaping the future of fintech in the UK.
  • A collaborative and dynamic work environment, with a focus on innovation and growth.


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