Senior Brand Marketing Specialist
3 days ago
About Delhivery
We are India's largest fully integrated logistics services provider, offering a full suite of logistics services to Businesses of all sizes as well as consumers. We're now looking for a talented Brand Marketing Specialist to join our Marketing team.
The Role
- Align our branding and marketing efforts with business objectives.
- Develop and implement brand positioning across all channels.
- Campaign Management: Plan, execute, and monitor integrated marketing campaigns to promote the Delhivery brand, including advertising, events, and sponsorships.
- Guide Brand Communication: Create engaging content for various platforms, including social media, website, blogs, and sales enablement.
- Market Research and Analysis: Conduct market research and competitor analysis to identify trends, consumer preferences, and opportunities for brand growth.
- Track and analyze key performance indicators (KPIs) to measure campaign effectiveness and make data-driven recommendations.
- Manage the brand marketing budget effectively ensuring ROI on marketing investments.
- Collaborate closely with cross-functional teams to ensure alignment and integration of brand strategies with overall business objectives.
Requirements
- P&L understanding
- Analytical mindset with detail orientation
- Creative thinking
- Project Management
- Strong understanding of marketing principles, brand development, and campaign management
- Excellent communication and interpersonal skills
- Min 4 yrs exp in Brand Management
What We Offer
- A competitive salary of ₹1200000 per annum
- Bangalore (WFO - 5 days)
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