Digital Copywriter Specialist

2 weeks ago


Surat, Gujarat, India ZebraLearn Full time

We are seeking a highly skilled Digital Copywriter Specialist to join our team at ZebraLearn, an Ed-tech Platform passionate about empowering lifelong learners.

Job Overview

As a key member of our marketing team, you will be responsible for crafting compelling and persuasive copy that drives action. Your words will inspire readers to take immediate steps, whether it's clicking a link, signing up, or making a purchase. If you have a passion for writing and love the challenge of making every word count, we want to hear from you.

Your contribution to the team:

  • Write clear, engaging, and persuasive copy for ads, emails, landing pages, and social media.
  • Craft copy that prompts readers to take immediate action (buy, sign up, download, etc.).
  • Collaborate with marketing and design teams to create impactful campaigns.
  • Test different headlines, calls-to-action, and offers to find the most effective messaging.
  • Research and understand the target audience to tailor copy to their needs and desires.
  • Analyze the performance of copy-through metrics like click-through rates and conversion rates.
  • Edit and revise copy based on feedback to improve results.
Must-Have Skills and Qualifications

To be successful in this role, you will need:

  • At least 4 years of experience in copywriting, with a focus on direct response.
  • Excellent communication and managerial skills to manage and lead the copywriting team.
  • Strong writing and communication skills.
  • Ability to create persuasive copy that drives conversions.
  • Attention to detail and ability to work under deadlines.
  • Knowledge of digital marketing strategies like email marketing, landing pages, and paid ads.
Why Work with Us?

We offer a dynamic work environment with growth opportunities, where you can be a key part of exciting app projects and campaigns. Our competitive salary, benefits, and peers will support your professional growth and well-being.

About Us

ZebraLearn is committed to simplifying complex concepts and making learning as easy as possible. We believe in empowering learners to become leaders in their fields and strive to positively impact their learning journeys. Whether you're a student, professional, or just someone with a curious mind, we're here to spice up your learning journey and help you achieve your goals.

Estimated Salary: ₹60,000 - ₹80,000 per month



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