Digital Acquisition Specialist

4 weeks ago


Bengaluru, Karnataka, India Times Internet Full time

About Business Unit: ETB2B

ETB2B specializes in running B2B media portals and communities across various industries and functions.

Position: Delegate Acquisition, ETCIO International

Location: Bengaluru

Key Responsibilities:

1. Delegate Acquisition Strategy

  • Develop and implement effective strategies to acquire delegates for events, conferences, and webinars in the SEA region.
  • Identify and target relevant audience segments based on event themes and goals.
  • Conduct market research to stay updated on trends and competitor activities.

2. Lead Generation & Prospecting

  • Utilize various approaches to identify and generate leads in the SEA region.
  • Establish a pipeline of potential delegates through direct outreach, referrals, and digital platforms.

3. Database Management

  • Maintain and update a comprehensive database of qualified delegates.
  • Ensure the accuracy of contact details and demographics for targeted campaigns.

4. Outbound Communication

  • Engage potential delegates through outbound calls, emails, and social media outreach.
  • Craft personalized messaging for different types of outreach.

5. Event Support & Coordination

  • Assist in coordinating logistical aspects of delegate participation.
  • Provide exceptional customer service by addressing delegate queries and ensuring a smooth experience.

6. Regional Expertise

  • Stay updated on regional industry trends in Southeast Asia.
  • Develop an understanding of key players, sectors, and emerging technologies in the SEA region.

Requirements:

  • Minimum 2 years of experience in delegate acquisition for B2B international conferences.
  • Strong community connections within the B2B industry.
  • Excellent written and oral communication skills.

Apply through our website or LinkedIn.



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