Digital Growth Specialist

3 days ago


Davangere, Karnataka, India beBeeCustomerCentric Full time ₹ 12,00,000 - ₹ 18,00,000

About the Role:

You will drive growth and engagement for mobile applications across customer segments.

Craft and execute a strategy around acquiring new customers, driving customer value.

Coordinate with cross-functional teams, including marketing, tech solutions, and product.

Job Responsibilities:

Growth Strategies:

Analyse user journeys to identify improvement areas

Work closely with product, analytics, and digital marketing teams for targeted campaigns

Use data analytics, segmentation, and A/B testing to make targeted marketing strategies

Own end-to-end measurement framework for growth experiments

Product Enhancement:

Be the voice-of-customer in shaping new features/products

Co-create new and optimise existing cross-sell and upsell user journeys

Key Skill Set Requirements:

Relevant experience in growth/product marketing for a digital business/apps

A customer centric mindset and eye for detail is a must

Prior experience of working on campaign management tools and data extracting/interpretation tools required



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