Regional Marketing Manager
1 month ago
We are seeking a talented Regional Marketing Manager to join our team at AS035 Vishay Components India Pvt. Ltd.
Vishay manufactures one of the world's largest portfolios of discrete semiconductors and passive electronic components that are essential to innovative designs in various markets. We help the world's most in-demand technologies come to life. Every day our products touch your life and the lives of people across the world, though you likely do not know it.
As a Regional Marketing Manager, you will be responsible for managing and accelerating profitable growth for Vishay capacitors business in the India region. You will oversee and develop sustainable growth of Capacitors' business in India, guide and support sales teams, and collaborate closely on growth projects and key initiatives with capacitors' divisions.
Key Responsibilities:
- Oversee and develop sustainable growth of Capacitors' business in India region.
- Guide and support sales teams to achieve targeted POA/POS and develop business for all capacitors working closely with Divisional Product Marketing (DPM) and divisional colleagues.
- Regional Marketing Manager is the extension of capacitors' divisions in India to support all local engagements, technically and commercially.
- Collaborate closely on growth projects, incentive programs, and key initiatives with capacitors' divisions.
- Identify focused capacitors products from Vishay global range after studying customer needs.
- Build healthy design pipeline, close tracking, and conversion to POA/POS towards sustainable business growth.
- Participate in business negotiations as required by sales/customers towards business growth optimization. Communicate and facilitate changes in contract prices as stipulated by Product Marketing and tracking of business awards.
- Promote divisions' focus products to customers and supporting DPM towards market designs optimization, working closely with sales, distributors, and customers.
- Provide technical support and appropriate training to customers as well as to India sales team and channel partners alike via various training platforms including Vishay University sessions.
- Manage requests on RFQs (quote enquiries), samples, technical queries, deliveries fulfillment & quality aspects towards total customers' satisfaction, working closely with different departments of the divisions (particularly DPM) and India sales team.
- Prepare technical comparisons of Vishay capacitors vis-à-vis competitors' products, towards obtaining benchmarking data to promote distinct advantages to customers, instead of purely PRICE-base marketing.
- Organize/facilitate PM visits for products' promotion/design activities to customers across India in all segments.
- Prepare and submit monthly report on related marketing activities, market update, competition movements & latest business scenarios to Regional Marketing Director and DPM; create dialogue and enhance communication through CCC (Capacitors Communication Circle) to facilitate the relevant activities, changes, and feedback dynamics of the business to have an aligned approach, strategy, and synergy.
Requirements:
- Minimum 8-10 years' experience in related Electronics Industry.
- Technically well-versed and preferably 8 to 10 years of experience related to capacitors' field.
- Added advantage with experiences in Automotive & Hi-Rel segments and background.
What we offer:
Vishay offers a comprehensive suite of benefit programs including health care coverage and provides you with resources to help you achieve your personal and professional goals. With us, you'll experience unique career paths, an open and collaborative culture, a stable business that will be there for you, and opportunities to work globally and locally.
Non-Discrimination and Harassment: Vishay is committed to a workplace free of harassment and unlawful discrimination. We do not engage in discrimination or harassment based on race, color, age, gender, sexual orientation, gender identity and expression, ethnicity or national origin, disability, pregnancy, religion, political affiliation, union membership, covered veteran status, protected genetic information or marital status in hiring and employment practices.
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