Brand Strategy
20 hours ago
Job Title: Brand Strategy & Solutions Director
About RooterWe're a gaming platform with a strong presence in India, connecting brands and publishers with our vast community of gamers.
Salary: ₹20-₹30 Lakh per annum (estimated)
Job DescriptionWe're looking for a dynamic professional to join our team as a Brand Strategy & Solutions Director. This role will play a pivotal part in shaping our brand solutions and driving successful go-to-market strategies.
- Client Servicing and Relationship Building:
- Understand client briefs and deliver creative solutions
- Plan and meet deliverable deadlines effectively and proactively address any changes and updates
- Confidently pitch ideas to clients and agencies
- Actively participate in client meetings to pitch creative ideas and strengthen client relationships
- Provide insights and recommendations to address client needs effectively
- Brand Solutions and Decks:
- Develop comprehensive brand solutions and media plans in collaboration with the sales team
- Collaborate with clients to understand their objectives, develop customized strategies, and deliver ideas aligned with the provided brief
- Design and deliver high-quality decks, concept notes, plans, and emails
- Proficient in PowerPoint, Google Slides, and Canva for creating professional presentations
- Go-to-Market (GTM) Strategies:
- Develop and execute comprehensive GTM strategies for both new and existing products
- Drive initiatives to enhance product visibility and market penetration
- Cross-Functional Collaboration:
- Collaborate with internal teams, including media and communications, sales, marketing, brand, content, tech, and product to ensure seamless execution of campaigns
- Engage with external stakeholders, such as partner SPOCs and vendors, to foster innovation and deliver successful campaigns
- Post-Campaign Analysis:
- Own the post-campaign analysis, providing detailed findings and recommendations
- Use insights to optimize future campaigns and drive repeat business
You're a Great Fit If:
- You have a passion for the gaming industry and understand the esports landscape especially in India and are aware of top gaming influencers and games in India
- You're familiar with digital marketing metrics and know how to craft effective display advertising plans
- You bring an entry-level understanding of the space and a drive to learn more
About You:
If you're a dynamic professional with a passion for developing innovative brand solutions and driving successful go-to-market strategies, we invite you to apply.
Please note: The salary range is estimated based on industry standards and may vary depending on the candidate's experience and qualifications.
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