Digital Programmatic Strategist

3 days ago


Gurgaon, Haryana, India Mindshare Full time
Job Overview

We are seeking a highly skilled Digital Programmatic Strategist to join our team at Mindshare. In this role, you will be responsible for overseeing and handling all campaigns across the product portfolio, from setup to reporting.

Responsibilities
  • Accurate reporting of campaign performance, including pacing, performance vs KPI, margin, and campaign strategies.
  • Campaign management, ensuring seamless execution from setup to reporting.
  • Aagency/work management, responding to requests within scope and articulately addressing agency inquiries in a timely manner.
What Your Day Job Looks Like

As a Digital Programmatic Strategist, your day-to-day responsibilities will include:

  • Client servicing, relationship management, and demonstrating expertise in programmatic advertising.
  • Maintaining an in-depth knowledge of client businesses and ensuring programmatic strategies align with brands and corporate business outcomes.
  • Collaborating with the Engagement Team to plan and develop ideas for "programmatic/audience first" strategies.
  • Working closely with the core team on data and analytics.
Requirements

To succeed in this role, you should have:

  • A strong understanding of programmatic advertising and its applications.
  • Excellent communication and interpersonal skills.
  • The ability to work effectively in a fast-paced environment.
Salary

The estimated salary for this role is $85,000 per year.



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