Regional Marketing Lead, META, MSA

4 weeks ago


Bengaluru, Karnataka, India InMobi Full time

About the Role

We are seeking a highly skilled Regional Marketing Lead to support marketing for the InMobi and Microsoft Advertising partnership in the META region. The successful candidate will be responsible for creating, establishing, and implementing marketing initiatives with key media, technology, and strategic partners.

Key Responsibilities:

  • Design and execute all marketing campaigns and programs for the region by collaborating with design, digital, integrated marketing, partner marketing, sales, and other teams.
  • Support event marketing for META, including sponsorship negotiation, hosting summits, exhibition at industry events, speakership coordination, product workshops, and roadshows.
  • Drive lead generation across specific verticals with integrated marketing programs spanning events, webinars, reports, thought leadership activities.
  • Build and manage relationships with industry/channel/strategic ecosystem partners.
  • Monitor and report current industry trends, customer intelligence, and competitor activities to the Integrated Marketing Managers and regional sales leaders.
  • Develop reporting as required with the ability to compile and review raw data, provide analyses, and make recommendations to optimize based on established KPIs.

Requirements:

  • Previous work experience (5 to 8 years) in B2B marketing for technology brands and an MBA in Marketing is preferred.
  • Entrepreneurial mindset with an ability to work in a fast-paced environment, handle multiple tasks, and collaborate with various stakeholders across geographies.
  • Excellent verbal, written communication, and presentation skills.
  • Ability to work with cross-functional teams across regions – Client Solutions, Sales, Leadership, Design, etc.
  • Proven history of working with regional and global teams showcasing excellent stakeholder management skills.
  • Previous experience of working with marketing automation tools such as HubSpot is preferred.
  • Previous experience of working with agencies and advertising technology partners is preferred.

About InMobi

InMobi is a global advertising platform that powers our customers' growth by helping them engage their audiences and drive real connections. We have built a second unicorn, Glance, which is advancing digital consumption and creating a new wave of disruption. Present on 400M devices across India, SEA, Japan, and the US – Glance is one of the largest content platforms globally with ~200M daily active users.

Our Culture

We thrive on challenges and seize every opportunity for growth. Our core values of thinking big, being passionate, showing accountability, and taking ownership with freedom – guide us in every decision we make. We believe in nurturing and investing in your development through continuous learning and career progression with our InMobi Live Your Potential program.



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