Digital Analytics Strategist

5 days ago


Bengaluru, Karnataka, India Quantzig Full time
About Quantzig

Quantzig is a leading global analytics and advisory firm with a presence in key locations worldwide. Our team of experts has assisted clients across the globe with end-to-end advanced analytics, visual storyboarding, Machine Learning, and data engineering solutions implementation for informed decision-making.

We are a rapidly growing organization built and operated by high-performance champions who are passionate about delivering exceptional results. If you have what it takes to be a champion with business and functional skills to take ownership of an entire project end-to-end, help build a team with great work ethic and a drive to learn, you are the one we're looking for.

About the Role

We are seeking an experienced Digital Analytics Strategist with expertise in Customer Journey Analytics, Web & Mobile Analytics, Product Analytics, and Content Analytics. This role involves implementing, configuring, and optimizing Adobe Analytics to track and analyze customer interactions across digital touchpoints.

You will deliver actionable insights to clients, helping them optimize their digital strategies and improve customer experiences across web, mobile, and content platforms.

Key Responsibilities
  • Implementation & Configuration: Lead Adobe Analytics setup, including tagging, tracking, and report suite configuration for web, mobile, and content analytics. Implement Customer Journey Analytics (CJA) for cross-channel insights.
  • Analytics & Reporting: Develop custom dashboards and reports to analyze customer journeys, web/mobile behavior, product engagement, and content performance.
  • Client Consultation: Work closely with clients to define measurement strategies, provide insights, and deliver actionable recommendations for optimization.
  • Optimization & Continuous Improvement: Continuously enhance data collection, reporting workflows, and tracking strategies for accuracy and efficiency.
Qualifications
  • Experience: 3-8 years of experience with Adobe Analytics and related tools (Adobe Launch, Customer Journey Analytics, etc.). Experience with web, mobile, product, and content analytics.
  • Technical Skills: Proficiency in Adobe Analytics (Workspace, Report Builder, Segmentation), data visualization (e.g., Power BI, Tableau), and web technologies (JavaScript, HTML).
  • Soft Skills: Strong communication, problem-solving, and client-facing skills.
Estimated Salary Range:

$120,000 - $180,000 per annum

Why Choose Quantzig?

We offer a dynamic and supportive work environment that fosters growth and learning. Our team members enjoy competitive compensation packages, comprehensive benefits, and opportunities to work on challenging projects that make a real impact.



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