Digital Marketing Strategist

1 month ago

Chandigarh Sector, India FINVASIA Full time
Job Title: Digital Marketing Strategist

Job Summary:

We are seeking a highly skilled Digital Marketing Strategist to join our team at Finvasia. The ideal candidate will have a solid background in managing pay-per-click campaigns and developing effective digital marketing strategies.

Key Responsibilities:

* Develop and implement PPC campaigns across multiple platforms, including Google AdWords and social media advertising.
* Conduct thorough keyword research and selection, and optimize bidding strategies.
* Monitor and analyze campaign performance on a daily basis to ensure optimal results.
* Adjust strategies based on data-driven insights to improve CTR, conversion rates, and cost per conversion.
* Manage the budget for PPC campaigns, ensuring efficient spending and maximizing ROI.
* Provide regular financial reports and forecasts to management.

Requirements:

* Master's degree in marketing, advertising, business, or a related field.
* 8+ years of experience in PPC campaign management, including hands-on experience with Google AdWords and social media advertising platforms.
* Google Ads certification is highly preferred.
* Strong analytical skills with experience in Google Analytics and other analytical tools.
* In-depth understanding of SEM and digital marketing concepts.
* Excellent written and verbal communication skills.
* Ability to manage multiple campaigns and tight deadlines.
* Strong problem-solving skills and attention to detail.

What We Offer:

* A challenging and rewarding role in a dynamic and growing company.
* Opportunities for professional development and career progression.
* Competitive salary package and performance-based bonuses.

Apply Now:

If you are a motivated and experienced Digital Marketing Strategist looking for a new challenge, please submit your application, including your resume and a cover letter, to [insert contact information].

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