Strategic Performance Marketer

2 weeks ago

Hyderabad, Telangana, India beBeeDigitalMarketing Full time ₹ 1,50,00,000 - ₹ 2,00,00,000
Digital Marketing Manager">

The Digital Marketing Manager will be responsible for developing and executing strategies to drive measurable results across various business verticals. This role demands expertise in paid media, SEO/SEM, analytics, and digital growth strategies to deliver strong ROI on digital spends.


Key Responsibilities:
  • Develop and implement performance marketing strategies across multiple platforms.
  • Drive lead generation and conversions through real estate projects, hospitality retreats, and wellness offerings.
  • Manage campaign budgets, CAC, CPL, ROAS, and deliver strong ROI on digital spends.
  • Execute retargeting and remarketing campaigns to nurture leads through multiple funnels.
  • Collaborate with creative, content, and sales teams to ensure impactful campaigns aligned with brand objectives.
  • Optimize campaign creatives, ad copies, and landing pages for maximum conversion.
  • Monitor Google Analytics/GA4, Tag Manager, CRM dashboards, and create detailed campaign performance reports.
  • Scale new growth opportunities such as influencer marketing, affiliates, and digital partnerships.

Requirements:
  • Bachelor's or Master's degree in Marketing, Digital Marketing, or related field.
  • 5–8 years of hands-on experience in performance marketing, preferably in real estate, hospitality, or wellness sectors.
  • Proficiency in Google Ads, Meta Business Manager, LinkedIn Ads, SEO/SEM, Google Analytics (GA4), and Tag Manager.
  • Experience with CRM/marketing automation platforms (HubSpot, Zoho, Salesforce, etc.).
  • Proven track record of achieving lead and revenue targets through digital campaigns.
  • Strong analytical, reporting, and campaign optimization skills.
  • Ability to manage cross-functional projects and work in a fast-paced environment.

Attributes:
  • Data-driven, ROI-focused, and growth-oriented mindset.
  • Strong problem-solving and analytical skills.
  • Collaboration-driven approach to work with internal stakeholders and agencies.
  • Passionate about innovation, lifestyle, wellness, and luxury experiences.

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