Digital Media Marketing Specialist

3 weeks ago


Mumbai, Maharashtra, India AsmitA Organic Farms Full time
Unlock a Rewarding Career with AsmitA Organic Farms

Earn a competitive salary of ₹8.5 lakhs per annum, joining our dynamic team as a Digital Media Marketing Specialist. Based in Mumbai, you will be part of a multidisciplinary marketing team of 30 members.

About the Role:

  • Develop and execute comprehensive social media strategies for Asmita India Realty, Asmita Organic Farms, and Asmita Club, aligning with each brand's unique goals.
  • Craft and curate engaging content across platforms like Facebook, Instagram, YouTube, and Pinterest, while ensuring consistency in brand tone, voice, and identity.
  • Promote company events, launches, and updates through timely coverage and promotion on social media channels.

Your Key Responsibilities:

  1. Strategy Development & Execution: Develop and implement comprehensive social media strategies tailored for each brand, integrating strategy into broader marketing campaigns.
  2. Content Creation & Curation: Plan, create, and schedule engaging content, including static posts, reels, stories, blogs, and live videos, collaborating with the design team to create visually appealing assets.
  3. Campaign Management & Coordination: Lead the ideation, execution, and optimization of social media campaigns, working closely with individual marketing departments to coordinate efforts for integrated campaigns.

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 5-8 years of experience managing social media for multiple brands, preferably in real estate, organic food, or lifestyle sectors.
  • Expertise in tools like Canva, Adobe Creative Suite, Google Analytics, and social media scheduling platforms.
  • Strong analytical skills and experience in interpreting social media performance metrics.

What We Offer:

  • A dynamic and supportive work environment.
  • Ongoing professional growth and development opportunities.
  • A comprehensive benefits package.


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