Digital Marketing Specialist
4 weeks ago
PPC Manager Job Description
Kaplan International Pathways is seeking a skilled PPC Manager to lead our paid search and social media campaigns.
Key Responsibilities:
- Develop and implement paid search strategies to drive traffic and conversions
- Manage and optimize paid social media campaigns across multiple platforms
- Monitor and analyze campaign performance using data analytics tools
- Collaborate with cross-functional teams to align marketing efforts with business objectives
- Stay up-to-date with industry trends and best practices in digital marketing
Requirements:
- Minimum 2 years of experience in PPC and paid social media marketing
- Strong analytical and problem-solving skills
- Excellent communication and project management skills
- Ability to work independently and as part of a team
- Fluency in English and proficiency in Google Analytics and other digital marketing tools
What We Offer:
- Competitive salary and benefits package
- Opportunities for professional growth and development
- Collaborative and dynamic work environment
- Flexible working hours and remote work options
About Kaplan International Pathways:
Kaplan International Pathways is a leading provider of international education solutions. We offer a range of programs and services to help students achieve their academic and career goals. Our team is passionate about delivering high-quality education and support to our students, and we are committed to making a positive impact in the communities we serve.
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