Customer Retention Marketing Specialist

2 days ago


Delhi, Delhi, India Truemeds Full time

We are seeking a highly skilled Customer Retention Marketing Specialist to lead and accelerate our efforts around engaging and retaining existing customers. The ideal candidate will have 2-3 years of experience in creating mobile/web application journeys & campaigns on tools like MoEngage, Clevertap, etc.

The role involves working closely with cross-functional teams and optimizing customer journeys by applying growth principles to drive performance. Key responsibilities include:

  • Drive the end-to-end customer lifecycle journey through various Engagement and Retention strategies across customer cohorts.
  • Execute and Manage key reactivations mediums like Push/SMS/Email/WhatsApp and In-app and Web channels.


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