Senior Entertainment Leader

3 days ago

Gurgaon, Haryana, India beBeeLeadership Full time ₹ 1,20,00,000 - ₹ 2,01,00,000

Job Opportunity

We are seeking a senior leader to oversee our On Premise Entertainment strategy. You will shape and execute plans to enhance our presence across premium venues and entertainment platforms.

Main Responsibilities

  • Develop long-term strategies for On Premise Entertainment channels to drive profitable growth.
  • Collaborate with category leads to design occasion-centric activation plans and deploy them through integrated campaigns.
  • Translate consumer insights into actionable business plans, ensuring seamless execution at the point of purchase.
  • Integrate Revenue Growth Management principles into business planning to optimize assortment, pricing, promotions, and investments.
  • Oversight of Terms of Trade negotiations and key channel metrics, including price tracking, agreement compliance, fill rates, and advanced analytics for category planning.

Requirements

  • 14 years of progressive leadership experience in customer development, commercial strategy, operational marketing, or related fields.
  • Proven success negotiating and influencing large institutional customers and senior stakeholders.
  • Strong commercial acumen with the ability to connect consumer insights, shopper behavior, and execution realities into winning strategies.

About This Role

Influence: India and Southwest Asia, Stakeholder Network: Senior leadership, bottlers, category leads, marketing, agencies, and external partners.

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