Digital Media Buying Manager

1 month ago


Gurgaon, Haryana, India GroupM Full time

About the Role

GroupM is the world's largest media investment company and a part of WPP. We are responsible for one in every three ads you see globally. We are currently looking for a Digital Media Buying Manager to join our team.

Key Responsibilities

  • Transform the agency's digital media buying from manual insertion order to data and technology-driven buying, generating higher ROI for clients and higher revenue/margin.
  • Drive the adoption of programmatic media buying across all publishers, vendors, and start-ups, creating disruption to traditional ways of doing business.
  • Work with cross-functional teams to drive efficiency and automation at scale.

Measures of Success

  • Work with all constituents of the paid social ecosystem under one single roof.
  • Support the team for client operations in a timely manner and gather and analyze information skillfully.
  • Understand team requirements, create, and execute solutions to achieve goals.

What You'll Bring

  • Multitasking and handling multiple clients at one time.
  • Hands-on experience in social media advertising and ad creation & optimization.
  • Active interest in digital, paid media, planning, strategizing, web analytics, and other aspects of performance marketing.
  • Team management.

Minimum Qualifications and Education

  • Graduation or post-graduation degree in any stream.
  • 4-6 years of experience in running paid social campaigns.
  • In-depth knowledge of social platforms (Facebook, Twitter, LinkedIn, Snapchat, etc.).
  • Created media plans for client briefs.
  • Excellent communication and interpersonal skills.


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