Senior Media Buyer
4 weeks ago
Monks is seeking a Senior Media Buyer to partner with cross-functional client managers and shape online marketing strategies. The ideal candidate will develop and optimize paid media campaigns to increase customer base and engagement levels.
About the Opportunity:
The Senior Media Buyer will work in a fast-paced environment, adapting to Agile and Waterfall team structures. They will be responsible for developing and implementing online campaigns that drive growth for our client's products, leveraging expertise in Google Ads and major social media platforms.
Key Responsibilities:
- Develop and implement online campaigns that ignite growth for our client's products.
- Work closely with client managers, media operations, and analytics teams to shape strategies and drive high engagement.
- Partner with Product Marketing Managers to achieve their goals and develop integrated campaign programs.
- Manage paid campaign execution across Google Ads, major social media platforms, and emerging channels.
- Continuously monitor, analyze, and optimize campaigns for optimal performance.
- Support customer experience testing and optimizations throughout the customer journey.
- Proactively look for opportunities to improve process and increase efficiencies.
- Lead and manage post-campaign performance reporting and presentation to clients.
Requirements:
- Degree preferred, with a strong academic record and analytical skills.
- 6-7 years of experience in paid media platforms with a proven track record of creating, executing, and optimizing high-performing campaigns.
- Hands-on experience in campaign operations and understanding of performance metrics.
- Familiarity with ad servers, campaign optimization tools, and online tracking technologies.
- Programmatic experience and managing direct buys on major social media platforms.
- Love numbers with strong analytical and articulation skills to analyze, report, and present performance data.
- Experienced working with global and/or regional teams and clients.
- Proficient in Google Suite: Drive, Docs, Slides, Sheets or equivalent.
- High energy and go-getter attitude; work well within a team and independently.
- Good written and verbal English communication skills.
- Flexible and adaptable to fast-paced and changing environments.
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