Digital Creative Specialist

3 days ago


Delhi, Delhi, India Lotus Interworks Full time

Job Title: Digital Creative Specialist

We are seeking a skilled and innovative Web Designer with expertise in crafting landing pages, websites tailored for the North American market. The ideal candidate will have a keen eye for clean, functional design and a portfolio showcasing successful landing pages optimized for user experience and conversions.

About the Role:

  • Design visually appealing and high-converting landing pages with a focus on minimalism, ensuring alignment with the company's brand identity and goals.
  • Collaborate with marketing teams to understand project requirements and create landing page wireframes, mockups, and final designs.
  • Ensure designs are user-centric and optimized for conversions, with a strong focus on UX/UI principles.
  • Adapt designs for mobile and tablet experiences to ensure seamless functionality across devices.
  • Stay updated on design trends and best practices within the North American market to create innovative, culturally relevant designs.
  • Work closely with developers to ensure design fidelity during implementation and provide support throughout the development process.
  • Conduct A/B testing and use data-driven insights to continuously improve landing page design and performance.
  • Ensure all web design work adheres to accessibility standards and best practices.

Requirements:

  • Proven experience in web design, with a strong focus on minimalistic design principles.
  • Extensive experience in designing landing pages specifically for the North American market.
  • Proficient in design tools such as Adobe XD, Figma, Sketch, or similar.
  • Solid understanding of UX/UI best practices, particularly in conversion rate optimization (CRO) for landing pages.
  • Experience with responsive design and mobile-first principles.
  • Basic knowledge of HTML/CSS is a plus but not required.
  • Strong communication and collaboration skills, with the ability to work with cross-functional teams.
  • Portfolio showcasing minimalistic designs and successful landing pages for the North American audience.

Why Choose Us:

  • Opportunity to work in a dynamic and creative team environment.
  • Flexible, remote work setup with room for growth and learning.
  • Be part of an innovative company shaping digital experiences in the North American market.

Salary: $80,000 - $120,000 per year based on experience.



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