VP - Creative Strategy Lead

1 month ago


Mumbai, Maharashtra, India Kulfi Collective Full time

Kulfi Collective is seeking a seasoned creative strategist to lead the development and execution of innovative strategies that elevate our brand presence and drive business growth. As the VP - Creative Strategy, you will be responsible for crafting and executing comprehensive brand and communication strategies that effectively communicate our message and objectives. Your primary responsibility will be to lead the development and execution of creative strategies that drive engagement and resonate with our target audiences across multiple platforms. You will work closely with the account management team to grow our existing accounts and acquire new clients. Your expertise in marketing strategies, including leveraging various distribution channels such as OOH, social media, DVC, and more, will be essential in driving business growth. You will also be responsible for developing and overseeing content strategies that drive engagement and resonate with our target audiences. Your ability to critically evaluate and question existing marketing approaches, providing innovative solutions to complex marketing problems, will be critical in driving business growth. You will also be responsible for staying abreast of trends and developments in content marketing, audience culture, and general content consumption, leveraging this knowledge to inform strategy. If you have 8-11 years of experience in brand and communication strategy, content marketing, or related fields, and possess significant experience in client-facing roles, effectively managing client requests and fostering strong, productive relationships, we encourage you to apply.



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