Marketing Director for Retail Excellence
2 weeks ago
Company Overview
i4 Consulting : Reimagining HR Blueprints is a pioneering firm in transforming the HR landscape with innovative, data-driven solutions. We specialize in creating impactful workforces through agile and cost-effective solutions tailored to organizational needs. Our focus areas include startups, retail, media, and product-based organizations. With headquarters in PAN India, we serve diverse industries in Human Resources Services.
About This Role
We are seeking an exceptional Marketing Director for Retail Excellence based in Bangalore. As a full-time executive, you will lead our marketing strategy to enhance brand perception, develop effective CRM strategies, and implement loyalty programs, driving business growth and success in the retail sector.
Key Responsibilities
- Brand Management: Lead the development and execution of branding strategies to align with company objectives and market trends.
- Cross-Functional Collaboration: Work closely with cross-functional teams to integrate marketing strategies with overall business objectives.
- Data Analysis: Utilize data analytics to drive marketing decisions, assess campaign performance, and optimize strategies.
- Team Leadership: Manage and mentor a marketing team to achieve targets and foster professional growth.
- Loyalty Program Development: Design and oversee loyalty programs that effectively increase customer retention and satisfaction.
Educational Background and Skills
- Brand Management (Mandatory): Proven expertise in enhancing and maintaining brand perception.
- Cross-Functional Team Leadership: Experience in leading and managing cross-functional teams to deliver on strategic objectives.
- Digital Marketing: Strong understanding of digital marketing trends, tools, and techniques.
- Market Research: Ability to analyze market trends and consumer behavior to inform strategic marketing decision-making.
- Strategic Planning: Excellent skill in developing long-term marketing strategies that align with business goals and objectives.
What You'll Need
- A bachelor's degree in marketing, business administration, or a related field.
- At least 5 years of experience in marketing leadership roles, preferably in the retail industry.
Estimated Salary Range: ₹1,200,000 - ₹2,400,000 per annum, depending on qualifications and experience.
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