Digital Marketing Leader for V-Mart Retail Ltd.

13 hours ago


Gurgaon, Haryana, India V-Mart Retail Ltd. Full time
Job Summary:
A senior digital marketing professional is sought after by V-Mart Retail Ltd. to lead the company's online presence and drive measurable results. The ideal candidate will possess expertise in managing paid digital campaigns across multiple platforms, staying up-to-date with industry trends, and leveraging data insights to inform targeted marketing strategies.

About Us:
V-Mart Retail Ltd. is a leading retail company dedicated to providing high-quality products and exceptional customer service. As we continue to grow and expand our online presence, we are seeking a skilled digital marketing leader to join our team.

Key Responsibilities:
1. Develop and execute comprehensive digital marketing strategies that align with business objectives and drive online traffic, brand awareness, and user engagement.
2. Manage and optimize paid digital campaigns across Meta, YouTube, Google, and other platforms to achieve measurable results and maximize ROI.
3. Collaborate with creative and digital agencies to ensure seamless execution of campaigns and stay ahead of industry trends.
4. Conduct timely competitive benchmarking and analyze data insights to inform targeted marketing strategies and adjust campaign execution accordingly.
5. Oversee and manage the digital marketing budget, ensuring cost-effective allocation across channels to achieve business goals and maximize ROI.
6. Implement A/B tests for ad creatives, landing pages, and targeting strategies to continuously refine and enhance campaign effectiveness.
7. Stay updated on the latest trends, tools, and best practices in digital marketing to innovate and implement cutting-edge strategies.
8. Work with sales and product teams to align digital marketing efforts with overall business objectives and drive revenue growth.
9. Utilize analytics tools (Google Analytics, Facebook Ads Manager, etc.) to generate insights, track KPIs, and create actionable reports.

Requirements:
- MBA in Marketing with 3 to 5 years of experience
- Proven expertise in digital marketing, with a strong understanding of paid social media advertising, email marketing, and search engine optimization (SEO)
- Excellent communication and organizational skills, with the ability to work effectively in a fast-paced environment
- Strong analytical skills, with the ability to collect and analyze data to inform marketing strategies

Benefits:
- Competitive salary: ₹50,000 - ₹80,000 per month
- Opportunity to work with a leading retail company in India
- Collaborative and dynamic work environment
- Professional development opportunities

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