Digital Transformation Product Designer

4 weeks ago


Hyderabad, Telangana, India PepsiCo Full time
Overview

At PepsiCo, we are revolutionizing the way we work by leveraging next-generation technologies to enhance our processes and experiences. As a Product Designer in our GBS Digital Factory, you will play a pivotal role in driving the design of digital products that transform our business. You will execute end-to-end product design for new digital products, processes, and reports, researching, brainstorming, and conceptualizing digitally-enabled user-centered solutions. You will act as an advocate for the end user in all product design decisions, developing and implementing design standards and best practices for digital product development to ensure consistency.

Responsibilities

• Execute current state assessments of existing processes through interviews, time activity analyses, process observations, and surveys.
• Develop user stories and customer journeys to identify pain points and digitization opportunities.
• Consult with business stakeholders to execute future state product design through sketches, wireframes, user flows, mockups, and prototypes, communicating rationale for design-related decisions to senior business leadership as needed.
• Consult with business stakeholders and execute business case development to estimate potential value realization from digitization opportunities.
• Inform Engineers and Developers about future state design of digital products, ensuring product meets intended design and organizational standards and requirements.
• Execute GBS Digital Factory's iterative design process by translating user testing insights and feedback into actionable solutions.
• Monitor digital product performance and maintenance requests; evaluate products in use by business stakeholders and track KPIs and metrics to determine the success of specific design decisions.
• Execute digital product training for end users.
• Execute product design best practices to support user-centric, digital experiences on multiple platforms.
• Execute digital product design standards and methods.
• Execute continuous education on next-generation technologies and emerging trends.

Qualifications

• Experience leveraging next-gen technologies (artificial intelligence, machine learning, conversational AI, OCR, voice recognition, etc.) to enhance inefficient and manual processes.
• Ability to understand and develop business requirements, define product features, and design end-to-end digital user experiences, balancing business needs with simple, intuitive, and engaging user-centered solutions.
• Experience with design hand-off to Developers and Engineers through detailed documentation and specifications.
• Exposure to design principles, user-centered design, design thinking, lean / agile best practices and tools.
• Knowledge of the latest UI/UX standards, trends, and tools.
• Prior experience and involvement in digital transformation preferred.
• Highly collaborative with proven ability to work in and manage expectations within cross-functional, global teams.
• Possess deep user empathy, obsessive about user experience, and passionate about resolving user pain points through design.
• Ability to interact and influence stakeholders at all levels of the organization.

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