Strategic Brand Innovator for Old School
1 week ago
We are seeking a Strategic Brand Innovator to join our team at Old School. As a key member of our marketing department, you will be responsible for developing and executing brand strategies that drive engagement and growth.
Job Summary:
The Strategic Brand Innovator will work closely with our creative and marketing teams to build a consistent and resonant brand narrative across digital and offline channels. You will develop and oversee brand and social media strategies, track and analyze key brand metrics, and utilize data-driven insights to refine marketing strategies.
About the Role:
This is an excellent opportunity for a motivated and creative professional to join our dynamic team and contribute to the success of Old School. The successful candidate will have a strong analytical ability, excellent communication and storytelling skills, and a passion for start-ups.
Responsibilities:
- Develop and execute brand and social media strategies that drive engagement and growth
- Work closely with creative and marketing teams to produce impactful content and ensure a cohesive brand message
- Track and analyze key brand metrics and utilize data-driven insights to refine marketing strategies
- Build and maintain a consistent brand identity and ensure all marketing materials reflect the brand's essence and quality standards
- Guide and review content and copywriting efforts to ensure messaging aligns with brand voice and values
- Establish and nurture relationships with influencers, organizations, and media outlets to expand brand reach and impact
Requirements:
- Minimum 5+ years of experience in Brand Marketing, preferably within the Beauty & Personal Care or FMCG sectors
- Demonstrated success in developing and executing brand and social media strategies
- Experience in campaign management, content creation, and partnership development
- Strong analytical skills with a data-driven approach to decision-making
Salary Range: $80,000 - $110,000 per year, depending on experience and qualifications.
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