Content Strategist
3 days ago
About Damco Solutions
We are a global technology company with over two decades of core IT experience. Our differentiators are technological prowess with unwavering back-end support on a wide range of technologies and industry-leading platforms.
At Damco, we pride ourselves in building innovative, efficient, and robust IT solutions for our clients. We match the client's business goals with our technology expertise and immaculate execution capabilities to solve issues that matter to the end-user.
We have developed hundreds of products and applications, redefined countless processes, built numerous technology teams and systems, and delivered significant financial results to customers from diverse verticals.
We Are an Equal Opportunity Employer
Damco recognizes the importance of diversity, equity and inclusion. As an equal opportunity employer, we believe in empowering our people to perform and grow by offering opportunities, learning, and inspiration—to 'act and accomplish'. If you are a self-starter looking for an open and collaborative work culture to excel in your career, we are the place for you.
Job Summary
As our Content Lead, you will play a pivotal role in shaping our content strategy and creating engaging experiences for our audience. You will be responsible for developing a compelling content vision, crafting high-quality content, and collaborating with cross-functional teams to drive business objectives.
Responsibilities
- Develop a comprehensive content strategy that aligns with our business goals and objectives.
- Craft engaging and informative content for various formats, including brochures, capability presentations, lead engagement presentations, case studies, business use cases, reports, and webinar/video scripts.
- Conduct market research, target audience analysis, and competitor analysis to stay ahead of the curve.
- Collaborate with internal departments, including Presales and Delivery, to develop showcase collaterals that demonstrate our brand's value proposition.
- Interview subject matter experts and conduct research to develop strong, data-driven content that resonates with our audience.
- Stay up-to-date with the latest industry trends and best practices to ensure our content remains relevant and effective.
- Analyze content performance metrics and provide insights to inform future content strategies.
Requirements
- Bachelor's or Master's degree in Journalism, English, Communications, Business Management, or a related field.
- Minimum 6-7 years of experience in content and copywriting in a SaaS/B2B/IT/Technology environment.
- Proven track record of deploying business-focused literature that drives results.
- Demonstrable writing and copy-editing skills for various formats relevant to the B2B environment.
- Expertise in researching high-quality sources and staying current with industry trends.
- Familiarity with established and emerging technologies.
Estimated Salary: $120,000 - $150,000 per annum
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