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Senior Director/VP of Product Marketing

1 month ago


Bengaluru, Karnataka, India Zeta Services Inc. Full time
About Zeta Services Inc.

Zeta Services Inc. is a leading provider of next-generation banking technology solutions. Our innovative platform enables financial institutions to launch modern and digital-native banking products rapidly, empowering them to stay ahead in the competitive banking landscape.

Job Title: Senior Director/VP of Product Marketing

We are seeking an experienced Senior Director/VP of Product Marketing to lead our product marketing efforts for our banking and payments solutions. As a key member of our leadership team, you will be responsible for developing and executing our product marketing strategy, driving content creation, research, and technical marketing initiatives to support our sales and customer success teams.

Key Responsibilities:
  • Develop and execute product marketing strategies to drive awareness, adoption, and revenue growth for our banking and payments solutions.
  • Lead a team of product marketing managers to create and execute content marketing campaigns, product launches, and other marketing initiatives.
  • Collaborate with cross-functional teams, including sales, customer success, and product development, to ensure alignment and effective communication of product value propositions.
  • Conduct market research and analysis to inform product marketing strategies and identify opportunities for growth.
  • Develop and maintain relationships with key stakeholders, including customers, partners, and industry analysts.
Requirements:
  • 15+ years of experience in product marketing, with a strong background in B2B SaaS and banking/financial services.
  • Proven track record of developing and executing successful product marketing strategies that drive revenue growth and customer adoption.
  • Excellent leadership and team management skills, with the ability to motivate and inspire a team of product marketing managers.
  • Strong analytical and problem-solving skills, with the ability to analyze complex data and develop insights that inform product marketing strategies.
  • Excellent communication and presentation skills, with the ability to effectively communicate product value propositions to both technical and non-technical audiences.
What We Offer:
  • A competitive salary and benefits package.
  • A dynamic and collaborative work environment.
  • The opportunity to work with a leading provider of next-generation banking technology solutions.
  • A comprehensive training and development program to support your career growth and development.