Strategic Partnership Development Manager

7 days ago

Delhi, Delhi, India Yulu Full time

At Yulu, we are driven by a passion to transform urban mobility and make it more accessible, affordable, environmentally sustainable, and inclusive. We believe in the power of innovative solutions and strong partnerships to achieve this vision.

About the Role

We are seeking an experienced Strategic Partnership Development Manager to join our team. In this role, you will be responsible for developing and implementing strategic initiatives to drive sustainable growth in demand for our People and Goods Mobility businesses within the city.

This is a field-focused role that requires strong leadership skills, excellent problem-solving abilities, and a data-driven mindset. You will lead a team of sales associates and on-ground promoters to drive user acquisition through referral channels and BTL activations across People and Goods mobility segments.

You will also build and maintain partnerships with local entities such as RWAs, colleges, malls, restaurants, and corporates to boost demand generation. Additionally, you will secure and manage enterprise partnerships with key Mumbai-based businesses to generate sustainable demand for our mobility services.

In this role, you will represent Yulu at local events and work with our Policy team to strengthen relationships with government and private entities. You will also spearhead demand generation and Yulu Centre (YC) implementations in new city clusters, ensuring seamless setup and strong demand pipelines.

Key Responsibilities:

  • Lead a team of sales associates and on-ground promoters to drive user acquisition through referral channels and BTL activations across People and Goods mobility segments.
  • Build and maintain partnerships with local entities (e.g., RWAs, colleges, malls, restaurants, corporates) to boost demand generation.
  • Secure and manage enterprise partnerships with key Mumbai-based businesses to generate sustainable demand for Yulu's mobility services.
  • Represent Yulu at local events and work with the Policy team to strengthen relationships with government and private entities.
  • Spearhead demand generation and Yulu Centre (YC) implementations in new city clusters, ensuring seamless setup and strong demand pipelines.
  • Form and stabilize national enterprise partnerships, collaborating with stakeholders like cluster heads for problem-solving and new partnership integration.
  • Optimize bike revenue yield and operational KPIs (revenue %, utilization, customer satisfaction), collaborating with teams in marketing, operations, and engineering.

Estimated Salary: ₹1,200,000 - ₹1,800,000 per annum (based on industry standards and location)

Requirements:

  • Graduate with 2-3 years of experience in a high-growth organization or startup; experience in enterprise sales and marketing is a plus.
  • Willingness to travel extensively within the city, as this is a field-focused role.
  • Strong integrity, with excellent problem-solving skills, business acumen, communication, and interpersonal abilities.
  • Comfortable working in a fast-paced, dynamic environment.
  • Passionate about mobility, urban planning, and sustainable living.
  • Skilled multitasker with a data-driven mindset; proficient in technology, data analysis, and Excel.

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