Performance Marketing Director Leadership Role
1 week ago
This is a leadership role for a Performance Marketing Director at Mediabrands in Mumbai.
About the RoleThe successful candidate will have ultimate accountability for the effectiveness of the entire Performance Marketing team. As a performance media expert, this person will have expertise in addressable paid advertising strategies that utilize tech-based buying and optimization tools to positively affect client ROI.
Responsibilities- Lead the Execution teams of large enterprise clients' performance marketing accounts towards stated objectives.
- Manage and direct Performance Media teams, including Group Heads, Operations Supervisors, Senior Managers, Managers, and Executives.
- Develop, manage, and monitor client service delivery executions of assigned accounts.
- Oversee process development and execution management.
- Assure quality control of all media planning and implementation.
- Proven account management and team leadership experience.
- Experience in online marketing and digital media.
- Ability to forecast expected outcomes of Brand and ROI campaigns and manage spend accordingly.
- Proven expertise with relevant platform tools (DoubleClick Bid Manager, Google AdWords tools, Facebook tools etc.), Media Research Tools (ComScore, GWI, TGI etc.).
This role offers an estimated salary of ₹24,00,000 per year, along with a competitive benefits package.
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Performance Marketing Director
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