Corporate Communications Strategist

1 week ago


Mumbai, Maharashtra, India R K SWAMY Limited (Formerly R K Swamy Private Limited) Full time

About the Role:

R K SWAMY Limited, a renowned Public Relations agency, seeks an accomplished Corporate Communications Strategist to spearhead our PR initiatives. This role demands 6-8 years of experience in Public Relations, with expertise in driving strategic communications that amplify brand reputation and propel business growth.

Key Responsibilities:

  • Cultivate strong relationships with clients through effective communication, understanding their needs, and providing tailored service solutions
  • Foster collaboration between cross-functional teams to deliver exceptional client experiences
  • Establish and maintain relationships with media outlets, journalists, influencers, and bloggers
  • Develop compelling content such as press releases, authored articles, briefing documents, media kits, and other materials for day-to-day PR requirements
  • Secure prominent media coverage in print, online, and broadcast media outlets
  • Analyze and report on media coverage to inform future strategies
  • Stay abreast of industry trends and identify opportunities for brand partnerships and collaborations
  • Coordinate media events like press conferences for product launches and influencer partnerships, brand collaborations, etc.
  • Manage crisis communications and mitigate negative media exposure
  • Support new business development and lead pitch efforts in collaboration with the leadership team
  • Undertake additional tasks/projects/initiatives that contribute to the team and organization

Requirements:

  • Master's degree in Public Relations, Communications, Marketing, or a related field, with a minimum of 6 to 8 years of experience in Public Relations
  • Experience in the FMCG, Lifestyle, and Hospitality sectors is preferred
  • Excellent written and verbal communication skills
  • Strong interpersonal skills and ability to build relationships with key media contacts
  • Demonstrated ability to think creatively and develop innovative PR strategies
  • Exposure to the digital ecosystem as well as influencers and bloggers
  • Proficiency in Microsoft Office and Google Suite
  • Comfortable working under tight deadlines in a dynamic environment

Compensation: The estimated salary range for this position is ₹18 Lakhs to ₹25 Lakhs per annum, commensurate with qualifications and experience.



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