Revenue Growth Manager
3 weeks ago
Job Title: Revenue Growth Manager
Infinity Learn is seeking a highly skilled Revenue Growth Manager to oversee the optimization of our revenue streams and effectively manage our lead generation and conversion processes.
This role is a critical bridge connecting sales, marketing, and management, driving revenue through visibility, feedback loops, and actionable insights across departments.
- Key Responsibilities:
Revenue Growth:
- Revenue Strategy Development :
Develop and implement strategies to maximize revenue across all Infinity Learn products and services, including premium online courses, subscriptions, and offline offerings.
- Pricing Optimization:
Analyse market trends, competitor pricing, and customer demand to set optimal pricing strategies that enhance profitability and market share.
- Revenue Performance Monitoring:
Continuously monitor and analyse revenue streams, identifying opportunities for improvement and making data-driven recommendations to increase profitability.
Lead Management:
- Lead Generation Strategy:
Work closely with Organic and Performance Marketing teams to execute lead generation strategies across multiple channels (online, offline, organic, and paid), ensuring a steady flow of qualified leads into the sales funnel.
- Lead Qualification:
Work closely with the Sales leadership to refine lead qualification criteria to ensure that leads are accurately assessed and prioritised based on their potential to convert.
- Sales Funnel Optimization:
Oversee the entire sales funnel, from lead acquisition to conversion, identifying bottlenecks and implementing strategies to improve conversion rates.
- CRM Management:
Manage the Customer Relationship Management (CRM) system, ensuring that lead data is accurate, up-to-date, and effectively utilised by the sales team.
- Lead Nurturing:
Use targeted content and personalised communication to create and implement lead nurturing campaigns to engage potential customers throughout the buyer's journey.
Cross-Departmental Collaboration:
- Bridge Sales, Marketing, and Management:
This position acts as a crucial link between sales, marketing, and senior management to ensure alignment and visibility of key revenue-driving metrics.
- Actionable Insights:
Provide actionable insights across departments that may impact revenue, using complex data analysis to inform strategic decisions.
- Lead Requirement Fulfilment:
Collaborate with marketing to consistently ensure that the lead generation targets required for organisational growth are met.
- Supervision and Guidance:
Supervise and guide the lead generation and lead management teams to ensure the effective execution of strategies.
- Management Reviews:
Lead discussions and provide critical input during management reviews, focusing on revenue growth, lead management, and strategic alignment.
Key Qualifications:
Education:
A Bachelor's degree from a Tier 1 engineering or MBA college is required. A Master's degree is a plus.
Experience:
- Minimum of 3 years of experience in a medium to large-scale B2C business.
- Demonstrated experience in analysing complex data and sharing insights with senior management.
- Experience working with inside sales teams.
- 1+ years of consulting experience.
- Technical Skills: Proficiency in CRM software (e.g., Lead squared, Salesforce), data analysis tools, and revenue management systems. Advanced Excel skills are essential.
- Analytical Skills: Strong analytical and problem-solving skills, with the ability to interpret complex data and develop actionable strategies.
- Communication Skills: Excellent verbal and written communication skills, with the ability to articulate complex ideas and strategies to technical and non-technical audiences.
- Leadership: Proven leadership experience with the ability to manage and motivate cross-functional teams.
- Strategic Thinking: Ability to think strategically and develop short-term and long-term plans that align with Infinity Learn's business goals.
- Industry Knowledge: Familiarity with the EdTech industry, including trends, challenges, and competitive landscape, is highly desirable.
Personal Attributes:
- Results-Driven: A strong focus on achieving measurable outcomes and driving business growth.
- Innovative: Ability to think creatively and develop creative solutions to revenue and lead management challenges.
- Data-Oriented: Meticulous attention to detail, ensuring accuracy and consistency in all revenue and lead management aspects. Able to generate data insights and actions.
- Collaborative: Strong team player who can work effectively across departments and with various stakeholders.
- Sales-Centric: A deep understanding of sales needs and behavior, committed to delivering sales success.
Language: English
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