Digital Campaign Strategist
2 days ago
Talent21 Management and Shared Service Pvt Ltd is a leading provider of digital marketing solutions. Our team of experts helps clients achieve their business goals through effective campaign execution.
Job OverviewWe are seeking a highly skilled Digital Campaign Strategist to join our Marketing Platform team. As a key member of our team, you will be responsible for designing, developing, and deploying campaigns across multiple channels.
Key Responsibilities- Perform requirement gathering, project estimation, and design of campaigns
- Develop campaign workflows for audience selection and segmentation, and deployment of campaigns across channels
- Perform QC on the campaigns to ensure data, functional, and content accuracy
- Work closely with external teams and stakeholders to ensure timely completion of tasks
- Provide post-deployment support, engaging in activities such as data analysis, monitoring, and comprehensive reporting
- Experience in technology integrations with Marketing technologies (AJO, ACC, AEP)
- Minimum 1 year of experience with AJO platform and more than 2 years working on Campaign implementations or managing projects
- Hands-on experience on the Adobe Campaign tool is an added advantage
- 1+ years of SQL development experience including
- 1+ years of scripting/programming experience (JavaScript preferred)
- Able to articulate and convey technical concepts to a mixed audience
- An estimated salary range of $80,000 - $110,000 per annum, based on location and experience
- A dynamic and collaborative work environment
- Opportunities for professional growth and development
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