Influencer Marketing Strategist

1 day ago


Delhi, Delhi, India Barcode Entertainment : Strategic Brand Solutions Full time
Job Title: Influencer Marketing Strategist

About Us:
Barcode Entertainment, a leading influencer marketing agency in India, specializes in connecting brands with influencers to create impactful campaigns. Our services include content creation, campaign management, and innovative strategies tailored to meet brand objectives.

Estimated Salary: ₹40,000 - ₹60,000 per month

Job Description:
We are seeking an ambitious Influencer Marketing Strategist to join our team. This role offers hands-on experience in the fast-growing world of influencer marketing, working on high-profile campaigns and learning from industry experts.

Key Responsibilities:
1. Campaign Planning: Assist in planning, coordinating, and executing influencer marketing campaigns across various platforms.
2. Influencer Identification: Identify and shortlist influencers based on brand requirements and campaign objectives.
3. Relationship Management: Communicate with influencers and their representatives to coordinate campaign deliverables and timelines.
4. Content Review: Review and ensure content meets client guidelines before publication.
5. Performance Analysis: Track and analyze campaign performance, creating detailed post-campaign reports.
6. Market Research: Stay updated on industry trends, emerging platforms, and influencer marketing strategies.
7. Team Collaboration: Work closely with the content, sales, and creative teams to align influencer strategies with brand goals.

Requirements:
1. Education: Recently completed a degree in Marketing, Communications, or a related field.
2. Social Media Knowledge: Strong interest in social media platforms, trends, and influencer culture.
3. Communication Skills: Excellent written and verbal communication skills in English.
4. Attention to Detail: Ability to manage multiple tasks and maintain accuracy.
5. Proactive Attitude: Eager to learn, take initiative, and adapt in a fast-paced environment.
6. Technical Skills: Familiarity with platforms like Instagram, YouTube, TikTok, and LinkedIn.
7. Analytical Skills: Basic knowledge of social media analytics tools is a plus.

What We Offer:
- Hands-on experience with real-world campaigns.
- Mentorship from industry experts.
- Opportunity to work with top brands and influencers.
- A vibrant and collaborative work environment.

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