AdTech Expert

Job Summary:

• We're seeking a seasoned AdTech professional to spearhead our programmatic monetization efforts across various platforms.

Key Responsibilities:

• Programmatic Strategy: Develop and execute yield-maximizing strategies across open auction, PMP, and programmatic direct channels. Monitor eCPM, fill rates, ad load, and vital metrics to continually improve monetization.
• AdTech Integrations: Lead the integration of SSPs, DSPs, ad exchanges, data partners, and header bidding solutions. Drive adoption of advanced AdTech solutions like Prebid and Open Bidding.
• Platform & Infrastructure Management: Oversee and optimize ad server configurations (Google Ad Manager or equivalent). Design scalable solutions for AMP, mWeb, and app monetization.
• Innovation & Experimentation: Stay ahead of industry developments (Privacy Sandbox, identity solutions, supply path optimization). Run controlled experiments (new formats, demand partners, floor strategies) and scale successful ones.

Requirements:

• 5–8 years of experience in AdTech, Programmatic Monetization, or Yield Management.
• Strong understanding of the programmatic ecosystem (SSPs, DSPs, ad exchanges, data partners).
• Hands-on expertise with Google Ad Manager, Prebid, Open Bidding, and header bidding frameworks.
• Deep knowledge of AMP, mWeb, and app monetization dynamics.
• Strong technical and troubleshooting skills across integrations and platforms.
• Ability to work cross-functionally with product, engineering, and editorial teams.
• Proactive problem-solver who thrives in fast-paced environments.