Digital Marketing Associate

1 month ago


Chennai, Tamil Nadu, India Influencer Full time

Influencer.in is a leading influencer marketing platform that connects brands with digital influencers. As a key member of our team, you will play a crucial role in building ground-breaking products in India for the influencer and creator economy.

Key Responsibilities:

1. Identify and onboard influencers on performance campaigns, ensuring seamless collaboration and maximizing storefront performance.

2. Develop and implement strategies to match the right influencers with the right brands, driving commercial and strategic agreements.

3. Coordinate with internal stakeholders to negotiate the best possible terms and manage expectations from influencers and the internal team.

4. Monitor and analyze influencer performance, achieving storefront metrics and extracting insightful observations.

5. Conduct post-mortems of campaigns and storefront performance, generating reports on key insights and recommendations for continuous improvement.

Requirements:

1. Prior experience in influencer marketing, with a strong understanding of negotiating rates and terms with influencers.

2. Excellent written and verbal communication skills, with experience in maintaining professional relationships remotely.

3. Strong planning skills, with the ability to clearly lay out the steps required to execute a marketing strategy.

4. Creative input across all campaigns and projects, with a focus on providing innovative solutions.



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