Digital Influencer Marketing Strategist

12 hours ago


Bengaluru, Karnataka, India Influencer Full time

Looking to take your career to the next level in Digital Influencer Marketing? We have an exciting opportunity for a Digital Influencer Marketing Strategist at our company, Influencer.

About Us

We are India's largest influencer marketing platform that connects brands with digital influencers. Our initiative is driven by India's fastest-growing digital agency, Social Beat, with 200+ digital experts across India. With our web & app platform, we help brands create quality content and amplify their reach among the target audience by leveraging 70,000 verified digital influencers across Instagram, Facebook, YouTube, Twitter, Amazon, LinkedIn, Moj, TakaTaka, Clubhouse, and industry-specific platforms.

Role and Responsibilities:
  1. Lead the identification and onboarding of top-performing influencers on performance-driven campaigns.
  2. Analyze and optimize storefront performance by strategically matching influencers with brands.
  3. Guide brand integration discussions within influencers' content creation process.
  4. Manage expectations regarding quality and timely delivery from both internal teams and external influencers.
  5. Develop long-term strategies to enhance association and business growth.
  6. Collaborate with stakeholders to negotiate favorable terms and agreements with influencers.
  7. Monitor and analyze influencer performance, ensuring alignment with storefront metrics.
  8. Extract valuable insights from data analysis and implement actionable recommendations.
  9. Conduct campaign post-mortems, generate reports highlighting key findings, and provide strategic adjustments for continuous improvement.
Requirements:
  • A minimum of 6-12 months of experience in Influencer Marketing.
  • Prior success in negotiating rates and terms with influencers.
  • Excellent written and verbal communication skills.
  • Experience maintaining professional relationships remotely.
  • Strong planning skills, able to outline logical steps for executing marketing strategies.
Compensation:

The estimated annual salary for this role is approximately ₹800,000 - ₹1,200,000 depending on qualifications and location.



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