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Digital Marketing Specialist

1 month ago

Mumbai, Maharashtra, India Raft Media Systems Pvt Ltd Full time

This is a remote position at Raft Media Systems Pvt Ltd.

Key Responsibilities
  • Assist in creating and publishing content across all major social media platforms.
  • Monitor and engage with audience interactions and inquiries on social media channels.
  • Conduct market research to identify trends and insights to optimize digital marketing strategies.
  • Support the development and implementation of email marketing campaigns.
  • Help track and analyze the performance of digital marketing campaigns using analytics tools.
  • Collaborate with the design team to create visually appealing graphics and videos for digital marketing.
  • Assist in managing the company's website ensuring content is up-to-date and optimized for SEO.
  • Participate in brainstorming sessions to develop new and creative growth strategies.
  • Provide administrative support to the digital marketing team as needed.
Requirements
  • Strong desire to learn along with a professional drive.
  • Understanding of SEO, SEM, and email marketing.
  • Familiarity with major social media platforms and digital marketing tools.
  • Excellent written and verbal communication skills.
  • Strong attention to detail and ability to multitask.
  • Creative mindset with a passion for marketing and staying up-to-date with the latest industry trends.
  • Proficiency in Microsoft Office Suite and basic knowledge of graphic design tools.
  • Ability to work independently and collaboratively within a team environment.