Media Planning Strategist

2 weeks ago


Delhi, Delhi, India Maruti Suzuki India Limited Full time

Maruti Suzuki India Limited is seeking a seasoned Media Planning Strategist to join our team. In this role, you will be responsible for planning and executing media associations and brand campaigns with maximum return on investment (ROI) and effective media plans.

Key Responsibilities:

  • Develop and execute comprehensive media plans across TV, OTT, Print, Cinema, OOH & Radio
  • Maintain 100% efficient utilization of media budgets
  • Optimize and refine media plans to ensure maximum impact
  • Monitor the performance of media agencies and their deliverables
  • Negotiate media rates to secure optimal deals
  • Track industry trends and competitor media strategies
  • Manage key performance indicators (KPIs) and present findings to stakeholders

Requirements:

  • MBA in Marketing from a reputable institution with a strong academic record
  • 3-7 years of experience in media planning, buying & execution, either on the client or agency side
  • Proven track record of developing and executing successful media campaigns
  • Excellent negotiation and communication skills
  • Ability to work independently and as part of a team

Estimated Salary: ₹15,00,000 - ₹20,00,000 per annum



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